diff --git a/fixtures/sitetree.json b/fixtures/sitetree.json
index 44273d6..d344ec0 100644
--- a/fixtures/sitetree.json
+++ b/fixtures/sitetree.json
@@ -17,7 +17,7 @@
             "description": "",
             "insitetree": true,
             "hint": "",
-            "url": "pages_page \"about/\"",
+            "url": "page_about",
             "inbreadcrumbs": true,
             "title": "About",
             "tree": 1,
@@ -40,7 +40,7 @@
             "description": "",
             "insitetree": true,
             "hint": "",
-            "url": "pages_page \"venue/\"",
+            "url": "page_venue",
             "inbreadcrumbs": true,
             "title": "Venue",
             "tree": 1,
@@ -109,9 +109,9 @@
             "description": "",
             "insitetree": true,
             "hint": "",
-            "url": "sponsor_apply",
+            "url": "page_sponsor_info",
             "inbreadcrumbs": true,
-            "title": "Apply to be a Sponsor",
+            "title": "Prospectus",
             "tree": 1,
             "access_perm_type": 1,
             "alias": null,
diff --git a/pinaxcon/templates/homepage.html b/pinaxcon/templates/homepage.html
index dba73ad..25cd868 100644
--- a/pinaxcon/templates/homepage.html
+++ b/pinaxcon/templates/homepage.html
@@ -1,12 +1,10 @@
 {% extends "site_base.html" %}
 
 {% load i18n %}
-{% load pinax_boxes_tags %}
-
-{% block head_title %}{% trans "Welcome" %}{% endblock %}
 
 {% block body_class %}home{% endblock %}
 
 {% block body %}
-    {% box "homepage" %}
+  <h1>{{ SITE_NAME }}</h1>
+  <p class="lead">Welcome to the demo site.</p>
 {% endblock %}
diff --git a/pinaxcon/templates/page_with_title_and_lede.html b/pinaxcon/templates/page_with_title_and_lede.html
new file mode 100644
index 0000000..2e3a687
--- /dev/null
+++ b/pinaxcon/templates/page_with_title_and_lede.html
@@ -0,0 +1,18 @@
+{% extends "site_base.html" %}
+
+{% block head_title %}{% block title %}{% endblock %}{% endblock %}
+
+{% block body %}
+
+  {% block heading_base %}
+    <h1>{% block heading %}{% endblock %}</h1>
+  {% endblock %}
+
+  {% block lede_base %}
+    <p class="lead">{% block lede %}{% endblock %}</p>
+  {% endblock %}
+
+  {% block content %}
+  {% endblock %}
+
+{% endblock %}
diff --git a/pinaxcon/templates/pages/about.html b/pinaxcon/templates/pages/about.html
new file mode 100644
index 0000000..48fe0c8
--- /dev/null
+++ b/pinaxcon/templates/pages/about.html
@@ -0,0 +1,9 @@
+{% extends "page_with_title_and_lede.html" %}
+
+{% block title %}About {{ SITE_NAME }}{% endblock %}
+{% block heading %}About {{ SITE_NAME }}{% endblock %}
+{% block lede %}{{ SITE_NAME }} is the premier demo conference site for Symposion and Registrasion{% endblock %}
+
+{% block content %}
+  <p>I am the body content</p>
+{% endblock %}
diff --git a/pinaxcon/templates/pages/sponsors/info.html b/pinaxcon/templates/pages/sponsors/info.html
new file mode 100644
index 0000000..a213eb1
--- /dev/null
+++ b/pinaxcon/templates/pages/sponsors/info.html
@@ -0,0 +1,9 @@
+{% extends "page_with_title_and_lede.html" %}
+
+{% block title %}Sponsorship Prospectus{% endblock %}
+{% block heading %}Sponsorship Prospectus{% endblock %}
+{% block lede %}{{ SITE_NAME }} wants sponsors.{% endblock %}
+
+{% block content %}
+  <p>I am the body content</p>
+{% endblock %}
diff --git a/pinaxcon/templates/pages/venue.html b/pinaxcon/templates/pages/venue.html
new file mode 100644
index 0000000..ee3ea28
--- /dev/null
+++ b/pinaxcon/templates/pages/venue.html
@@ -0,0 +1,9 @@
+{% extends "page_with_title_and_lede.html" %}
+
+{% block title %}Venue{% endblock %}
+{% block heading %}Venue{% endblock %}
+{% block lede %}{{ SITE_NAME }} is being held on a Django Hosting facility, somewhere.{% endblock %}
+
+{% block content %}
+  <p>I am the body content</p>
+{% endblock %}
diff --git a/pinaxcon/templates/site_base.html b/pinaxcon/templates/site_base.html
index 91e94fd..74e2fd5 100644
--- a/pinaxcon/templates/site_base.html
+++ b/pinaxcon/templates/site_base.html
@@ -5,12 +5,10 @@
 {% load i18n %}
 {% load sitetree %}
 
-
 {% block styles %}
     {% include "_styles.html" %}
 {% endblock %}
 
-
 {% block extra_head_base %}
     {% block extra_head %}{% endblock %}
 {% endblock %}
diff --git a/pinaxcon/urls.py b/pinaxcon/urls.py
index 0c2901e..5f09a25 100644
--- a/pinaxcon/urls.py
+++ b/pinaxcon/urls.py
@@ -10,6 +10,15 @@ import symposion.views
 
 urlpatterns = [
     url(r"^$", TemplateView.as_view(template_name="homepage.html"), name="home"),
+
+    url(r"^about$", TemplateView.as_view(template_name="pages/about.html"), name="page_about"),
+    url(r"^venue$", TemplateView.as_view(template_name="pages/venue.html"), name="page_venue"),
+    url(
+        r"^sponsors/info$",
+        TemplateView.as_view(template_name="pages/sponsors/info.html"),
+        name="page_sponsor_info",
+    ),
+
     url(r"^admin/", include(admin.site.urls)),
 
     url(r"^account/", include("account.urls")),