diff --git a/README b/README
index d2e9baa..580876a 100644
--- a/README
+++ b/README
@@ -1,4 +1,4 @@
-# Why This Fork of GNOME Foundation's Voting System?
+# What's Conservancy Voting Software Repository For?
 
 When I was setting up Conservancy's ability to run elections for its member
 projects, I surveyed various Open Source and Free Software systems systems to
@@ -37,6 +37,8 @@ As it turns out, there are precious few Free Software voting systems.
     their annual Directorship elections, using OpenSTV on the backend to
     count the votes.
 
+## Why This Fork of GNOME Foundation's Voting System?
+
 Since I needed STV specifically, this seemed like the best option (mainly
 because I didn't know about E-Vote when I started, I'd probably have used
 E-Vote if I'd known about it before I started modifying the GNOME